Privacy Policy – DRINK LITT LLC

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from DRINKLITT.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device.

As you browse the Site, we also collect information about the individual pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. This is “Device Information.”

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device, often including an anonymous unique identifier. Learn more: allaboutcookies.org
• Log files: Track actions on the Site and collect IP address, browser type, ISP, referring/exit pages, and timestamps.
• Web beacons, tags, and pixels: Electronic files used to record browsing behavior on the Site.

Additionally, when you make a purchase or attempt to, we collect your name, billing/shipping address, payment info (including credit card numbers), email, and phone number — “Order Information.”

When we mention “Personal Information” in this policy, it refers to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use Order Information to:

• Fulfill orders (including payment processing, shipping, invoices, and confirmations)
• Communicate with you
• Screen for risk or fraud
• Provide information or advertising aligned with your preferences

We use Device Information to screen for risk/fraud (especially via IP address) and to improve our Site’s performance and marketing efforts.

SHARING YOUR PERSONAL INFORMATION

We share your information with third parties to help us use it as described above. For example:

• Shopify powers our store – learn more here.
• Google Analytics helps us understand Site usage – more info here. Opt-out here.

We may also share Personal Information to comply with laws, respond to legal requests, or protect our rights.

BEHAVIORAL ADVERTISING

We may use your Personal Information for targeted advertising. Learn how it works from the NAI.

You can opt out of targeted ads:

• Facebook
• Google
• Bing

Or visit the Digital Advertising Alliance.

DO NOT TRACK

We do not alter our data collection or use practices when we detect a Do Not Track signal from your browser.

YOUR RIGHTS

You can request access to, correction, or deletion of your personal information by emailing us at hello@drinklitt.com.

We process your information to fulfill contracts (like orders) or pursue legitimate business interests.

DATA RETENTION

We retain Order Information for our records unless and until you ask us to delete it.

CHANGES

We may update this policy from time to time to reflect changes to our practices or legal requirements.

CONTACT US

For more information, questions, or complaints, email us at hello@drinklitt.com.